work / tymline

Tymline

Short-form social blogging, from wireframes to ship in 3 months

DesignProducts Co-founder, Product & Design · 2017

Worked with 2 co-builders (engineering)

Product overview

Early layout mapping

Sign-up flow v1

Sign-up flow v2

Sign-up flow v3

Timeline page v1

Post component iterations

Timeline header component

Post card final design

Timeline header final

User dashboard

Shipped design language

3 Months from idea to launch
11 Design iterations
2 Co-builders
TL;DR
  • Co-founded Tymline with 2 others and took ownership of product and design end to end
  • Core insight: most content on the web has no native home for chronological, multi-media organisation — blogs are posts, not timelines
  • Went from first sketch to shipped product in 3 months across 11 design iterations, each answering a specific user experience question from the round before

The problem

Organisations, startups, and individuals have no good place to create and share information in chronological order. Blog posts are single entries. Social media is noisy. A startup’s product changelog, a creator’s project story, a researcher’s reading list — none of these fit cleanly anywhere. Tymline was the answer: shareable, chronological, multi-media timelines for anything.

Goal

Build a social blogging product that lets anyone create multiple timelines, add text and media entries in chronological order, and share them publicly.

Outcome

A shipped product with timeline creation, multi-media posts, and public sharing. Launched in 3 months across 11 design iterations with a 2-person engineering team.

Design process

Each of the 11 iterations wasn’t a visual refresh — it answered a specific question raised by the previous round. Early rounds focused on information architecture: how do timelines nest? How does a post within a timeline relate to the timeline header? Later rounds tackled visual language: card density, typography legibility at small scale, the distinction between public and private timelines.